Online revenue models have remained fundamentally unchanged since the advent of banner advertisements in 1994. The channels through which ads are served, however, have mutated into something analogous to an Orwellian fever dream. Abstract economics has turned users into commodities and the services they use into honey pots luring users in to harvest their personal data, time and attention before auctioning it to the highest bidder. This adulteration of content has corrupted information flow. I propose a revenue model novel for its rudimentary economics, utilising blockchain and automated micro-transactions to allow users to directly pay content creators the fraction of a cent they would have otherwise have earned through advertisement impressions.
Graphical summary of "Novel Online Revenue Paradigms: Using Blockchain to Restore the Sacrosanctity of Content Online" paper.
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Conference Paper "Novel Online Revenue Paradigms: Using Blockchain to Restore the Sacrosanctity of Content Online".
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